Experience Across:
Creative Agency
In-House Product Team
Front-End Prototyping
Jung Kyu Yang
I’m a visionary Creative and Product Design Leader with a track record of turning complex challenges into intuitive, scalable experiences that drive measurable business growth and deliver purposeful user experiences.
With experience in both fast-paced agencies and in-house product teams, I bring a strategic, end-to-end approach to product design—from defining vision and strategy to hands-on execution and leading design initiatives. I’ve partnered with diverse clients to rapidly shape brand-aligned solutions and led long-term product initiatives, from modernizing legacy platforms to launching new digital experiences, balancing hands-on design work with mentoring and guiding teams to deliver high-impact outcomes.
I’m passionate about building collaborative, high-performing teams and nurturing designers and researchers to elevate both craft and impact. I leverage user research, rapid prototyping, continuous iteration, and emerging AI technologies to create empathetic, evidence-based, and visually compelling experiences across web, mobile, and eCommerce platforms.
Core Competencies
- Leadership & Mentorship: Developing and guiding high-performing talents through thoughtful coaching, career growth, and team culture building
- Team & Business Scaling: Scaling design and research capacity and expanding product and service offerings to support strategic growth
- User Experience Design: Developing end-to-end UX strategies from discovery through delivery
- Creative Lead & Solutioning: Leading omni-channel digital campaigns, managing multiple projects, and aligning stakeholders to deliver seamless user journeys
- AI & Intelligent Systems: Leading AI-driven strategies and solutions to enhance personalization, automation, and user experiences.
- Branding & Visual Identity: Crafting cohesive brand strategies and visual systems that resonate across channels and differentiate in competitive markets
- Design Systems: Creating scalable, reusable components that ensure visual and functional consistency
- Design Operations: Optimizing tools, systems, and processes to improve team efficiency, cross-functional alignment, and design delivery at scale
- Prototyping & Testing: Validating concepts through interactive, user-tested prototypes to reduce risk and inform decisions
- Service Design: Designing holistic, multi-touchpoint experiences aligned with business goals and operations
- Cross-Platform Design: Extensive experience designing for mobile apps, web platforms, and eCommerce environments
- Accessibility: Delivering inclusive designs that comply with WCAG and ADA standards
(09/2024 - Present)
DISH NETWORK
Head of Product & UX Design
Led hands-on design and research team, driving AI-powered personalization, enterprise design systems, and optimized eCommerce and onboarding flows to boost engagement, conversions, and customer lifetime value.
(02/2024 - 08/2024)
JKY Design
Independent Design Consultant
Delivered end-to-end UX and design solutions, including a Chick-fil-A app audit to improve purchase flow, brand identity and eCommerce storefront development for a startup, and a scalable fintech website enabling customer management and lead generation.
(07/2022 - 01/2024)
BUSINESS WIRE
Lead Product Designer and Manager
Led a distributed UX team, modernized legacy products, and centralized the design system to enhance brand consistency and scalability. Integrated AI/ML for content moderation and generative AI to automate self-serve content, optimized features through analytics, and designed a new mobile app to streamline collaboration and boost engagement.
(07/2021 - 07/2022)
DEFINITION 6
UX Director of Design
Built and led the UX design and research team, driving data-informed product experiences. Partnered with executives and sales to deliver client solutions, leading end-to-end B2B and B2C digital strategy while managing multiple cross-functional projects to achieve high-impact results.
(10/2009 - 07/2021)
DEFINITION 6
Senior Art Director
Managed and scaled design teams while directing creative vision for web, mobile, email, and social campaigns. Delivered end-to-end digital experiences for hospitality and real estate clients, improving onboarding, retention, and brand consistency across platforms.
(06/2008 - 09/2009)
INSWEB
Senior Interactive Developer & Designer
Designed and built real-time insurance quote experiences, enhancing engagement through intuitive interaction and motion. Led end-to-end prototyping, testing, and cross-functional optimization of UI/UX and SEO to improve user trust, adoption, and conversions
(07/1998 - 04/2008)
DEFINITION 6
Art Director
Mentored designers in hybrid roles and led web development projects using HTML, CSS, and JavaScript. Delivered full-scale marketing strategies and brand identity solutions, expanding the market with websites, campaigns, and cohesive brand standards.
Agency and In-House Experience
Below Are Some Case Studies
Boost Mobile
Led design and research to uncover insights and shape a UX strategy, delivering iterative improvements that created seamless, scalable digital experiences.
BM Loyalty Program
Revamped a points-based loyalty program with early and long-term rewards, reducing churn and boosting long-term engagement.
DIYAI
Designed a self-serve AI product with content automation, predictive customer and content vetting, and an intuitive WYSIWYG interface, enabling expansion into new markets.
Chick-Fil-A
Conducted UX evaluation and designed solutions to enhance the order creation experience on the Chick-fil-A iOS app.
Robust Technologies
Designed a custom gated website with strategic user roles and share capabilities to drive lead generation.
Belgard
Executed comprehensive digital marketing through an omnichannel approach, including website, SEO, blogs, social media, digital ads, email, and microsites.
BW Mobile App
Spearheaded the design of a new mobile app with real-time collaboration, streamlined workflows, and integrated biometrics, MFA, messaging, notifications, and customizable features.
American Heart Association
Created personalized, user-centered experiences through resource mapping, connecting patients and healthcare professionals with relevant content and resources.
Beam Living
Consolidated multiple community sites into a single app, streamlining applications, automating verifications, and simplifying payments and services.
